Public Awareness The purpose of the Public Awareness is to develop messaging to support broad community and targeted stakeholder awareness, advocacy and action regarding the early childhood education and care system's strategic agenda.  The Public Awareness Workgroup as also collected a series of Parenting Articles to help the community focus on early childhood Great Start issues. The Public Awareness Workgroup usually meets monthly  MSU - Center for Community Economic Development Program 1615 Michigan Ave, Lansing (Parking is available in the rear of the building). Child care may be available at the Familiy Growth Center, if arrangements are made in advance by calling the Family Growth Center at 347-1347. For more information contact Michelle Nicholson at mnichols@inghamisd.org (517)244-1384, or Chris Singer at chrisrsinger@gmail.com.

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Public Awareness Workgroup

The Ingham Great Start Collaborative and Capital Coalition for Youth are convening a public awareness meeting on Thursday, 2/11/10 from 9-11 am at MSU-CCED, 1115 E. Michigan Ave.

We plan to look at how to promote awareness, coordinate media and community events related to young children, youth and families. We also plan to look at how we go beyond the use of print media and increase use of social networking, websites and edu-tainment to jointly publicize our work and events. The main purpose being to explore additional ways to promote the importance of children and youth in our communities.

Please join us. We will set a future meeting schedule based on our participants.

For more information contact Michelle Nicholson 244-1384, mnichols@inghamisd.org OR Angela Waters-Austin 410-1014, aaustin@ingham.org

Public Awareness Workgroup

Agenda Thursday January 21, 2010  9–11am

Public Awareness Workgroup

Public Awareness Workgroup

Public Awareness Workgroup

Agenda Monday, July 20, 2009 1:00 – 3:00 pm

MSU - Center for Community Economic Development Program
1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

1.  Welcome & Introductions                   Jill Lawler
2. Status Updates
   a.    Faith Base Initiative                     Yvonne Phillips
   b.    Business Tool Kits    evaluation      MC Rothhorn   
   c.    News & Information Articles           Jill Lawler
3.  Transit ads    materials and distribution Michelle Nicholson   
4.  Other

2009 ~ Future Meeting Dates:  August 17, September 21, October 19, November 16, December 21

Public Awareness Workgroup

MINUTES June 8, 2009

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC]
Pat Farrell [ MSU] Mindy Smith [OYC]

1. Status Update – Business: MC continues to work on the business contact follow up evaluation. Gone Wired Café and Impression Five Children’s Museum is very interested in becoming an early childhood education supporter, through displays and giving customers information about the Great Start Collaborative.

Faith base: Yvonne was unable to attend the meeting. No update was given.
News and Information: Jill presented two handouts with water safety information. It was suggested that the bulleted handout be added to the GSC website after the national website is added.     The other handout could be accessed through the national website link.

2. Transit Ad materials and distribution: Tabled until next meeting.

3. Advocacy 101 follow up: Jill Lawler reported that there were 30 participants (early childhood professionals from child care centers and family day care homes, parents and community agencies). Representatives from the Great Start Collaborative in each Clinton, Eaton, Ingham, and Eaton County presented information about services in their county. Keith Myers from the Mi Association for the Education of young Children (MiAEYC) engaged the participants to think about how the role of an advocate pertains to them.  During the second hour, Representative Barb Byrum, Lindy Buch, Marcia Rystak and Lucy McClintic each shared thoughts about what being an advocate means to them at their individual level of professionalism.

4. Lansing 150 Parade: Ken Sperber reported that there were approximately 15 people representing GSC that teamed together and walked with the CACS Head Start. The attendance for the parade was well received. The route of the parade had members from the community on either side of the street. GSC had submitted a written script that was read to the audience at four separate locations throughout the parade.

5. Star Power Rally: Ken reported that the rally was well attended. Bus loads of participants were transported to the rally. Ken reported that there were 15-20 people from Ingham County. Ingham Great Start provided parking pass for families that attended and used the city parking ramps. The program was scheduled 9:00 a.m. - 2:30 p.m. There was a “kick off” rally at the front of the Capital building. Participants were assigned appointment times to meet with the legislature that was relevant to their district. A large tent was available for participants to eat lunch. Several of the legislative representatives came and ate lunch with the participants.

6. Other: MC reported that a “walking tour” has been designed in the Capital Area. Smart Commute is part of a local initiative to encourage community members to use other means of transportation to travel throughout the capital are. The walking tours highlight local historical landmarks around the city of Lansing. More information can be located at www.capitalareasmartcommute.com

 Ken reported that the Great Start Collaborative Birth to Five is surveying the sub committee members to assess if having an assigned sub-committee meeting directly after the 2nd Wednesday meeting would be beneficial.

Mindy Smith will be attending the Public Awareness sub committee meetings as a representative     from OYC.

Next meeting will be Monday July 20th, 1-3pm at the MSU – Ctr. for Comm. Econ. Dev. Pro. Bldg

Public Awareness Workgroup

Agenda Monday, June 8, 2009 1:00 – 3:00 pm

MSU - Center for Community Economic Development Program
1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

2009 ~ Future Meeting Dates:  July 20, August 17, September 21, October 19, November 16, December 21

Public Awareness Workgroup

Minutes April 20, 2009

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC] Michelle Nicholson [IISD] Yvonne Phillips [Faith-Liaison Coordinator]

1. Status update –

Business tool Kits – MC Rothhorn reported he was able to display the transit ads and printed ad in Gone Wired Café in Lansing, during a community meeting with Representative Joan Bauer. MC observed participants noticing the ads and reading the information. The owner of Gone Wired Café is willing to provide permanent wall location within the café for ads and GSC information.  MC is pursuing business options with Pam McDaniels, at Transitions North.

Faith Base Initiative – Yvonne continues to work with current contacts. The Feedback and Interview form that was created for business contacts will be modified and edited to fit the needs of the faith base community.   Antico Cares, on the south side of Lansing, interested in doing out reach and     participating in the Play and Learn groups through GSC. Discussion was lead around another faith-based community that may be receptive to GSC   outreach is Barefoot Church, located downtown Lansing.

News and Information – Article focus for May will be Asthma. June’s article focus will be Car Seat Safety. MC suggested bike safety and local trail information could be added to the June topic list. MC will investigate and report at the May meeting information he found. Jill Lawler will also look for water safety tips and local information.  

Follow-up: Jill was able to confirm with Mark Buzzita from CADL about the front enclosed display at the library downtown. Mark stated that he was not aware of any other groups   requesting the display after the month of May. GSC needs to notify Mark which months needed.  

Transit  and Print Ads – There are two sizes of flyers 8x11 and 11x17. There was discussion about the quantity of the printed materials needed to be produced, and which sizes would be most effective. The business owner or community member would be able to choose which size would best fit in their environment. Current contacts have been with CATA, Gone Wired café, and MSU Resident Life. There was discussion to have some ads posted prior to the Star Power event on May 21, 2009

2. Community Event – Information about the “Lansing 150 Parade of the Decades" was presented to the GSC Operations Committee. The response was positive. Yvonne submitted the application. GSC has been accepted as a participant for the parade. Head Start and Helping Hand Child Care Center will be participating. Each will also have a bus, with their logo, traveling with the parade. Those agencies that are interested in participating need to contact Michelle Nicholson at the ISD with the number of people that will be participating.  The flyer is linked on the GCs website, for more information.

 3. Other – Yvonne announced to the group that she has been accepted into a nursing program. She will begin in the fall of 2009. This program will be intense and full time. Yvonne will be leaving as the faith-base liaison at the time. Yvonne is not aware if a personnel replacement has been identified at this time.

Members – There was discussion about seeking additional members to join the Public Awareness sub             committee. Michelle stated that she would announce at the GSC meeting that sub committee are looking             for additional members.  

Next meeting – (cancelled) Monday May 18 at 1:00 pm-3:00 pm at the MSU – Center for Community             Economic Development Program 1615 Michigan Ave, Lansing 48912.

Public Awareness Workgroup

Agenda Monday, April 20, 2009 1:00 – 3:00 pm

MSU - Center for Community Economic Development Program
1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

1. Faith Base Initiative                                  Yvonne Phillips
2. Business Tool Kits  evaluation                   MC Rothhorn        
3. News & Information Articles                      Jill Lawler

 
4. Advocacy workshop                                              Jill

5. Lansing 150 Anniversary                                      Yvonne

Public Awareness Workgroup

Meeting MINUTES March 16, 2009

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC] Michelle Nicholson [IISD] Yvonne Phillips [Faith-Liaison Coordinator]

1. Status update –

Business tool Kits – MC Rothhorn presented the latest version of the Feedback and Interview form group for comments and edits. This form will be used as a guide when following up with business contact persons. Edits and suggestions were made. MC will make the changes and distribute via email    to members.

News and Information – April will contain information about Month of the Young Child. Ken will gather information from MiAEYC website. The topic for May will focus on asthma. MDCH website has current information and will be used as a link.

It was suggested to talk with Mark Buzzita from CADL to ask if the front enclosed display at the library downtown would be available for April and/or May. Jill Lawler will follow up with him and report back at the next meeting.  

 Transit  and Print Ads – There are two sizes of flyers 8x11 and 11x17. There was discussion about the quantity of the printed materials needed to be produced, and which sizes would be most effective. It was decided to talk to business owners to get their expertise, display space and the most effective method of publication. It was decided that a better methods may be to have some of the different sizes printed. As contacts are being made in the community, the different sizes would be available. The business owner or community member would be able to choose which size would best fit in their environment. Current contacts have been with CATA, Gone Wired café, and MSU Resident Life.

2. Community Event – Ken Sperber presented information about the “Lansing 150 Parade of the Decades" to the GSC Operations Committee. The response was positive. Many agencies support the suggestion for the GSC to be recognized as a unified group. OYC will share the parade information with Lansing child care providers, with ISD being the contact agency to confirm participation. Information needed from each agency is the name of the agency, a contact person, and number of participants that will be in the parade. The deadline for entry request is April 16^th.

Public Awareness Workgroup

Agenda Monday, March 16, 2009 1:00 – 3:00 pm

2. Status Updates

1. Faith Base Initiative                                   Yvonne Phillips
2. Business Tool Kits evaluation                     MC Rothhorn
3. News & Information Articles                        Jill Lawler

3.     Transit ads materials and distribution              Michelle Nicholson

4. GSC Parent and Play group                                   Michelle Nicholson

5. Lansing 150 Anniversary                                       Yvonne Phillips

2009 ~ Future Meeting Dates:  April 20, May 18, June 15, July 20, August 17, September 21, October 19, November 16, December 2

Public Awareness Work Group

Minutes - Monday, February 23, 2009

MSU - Center for Community Economic Development Program 1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC]

1. Status update –

           Business tool Kits – MC Rothhorn will send the latest version of the evaluation to the Public Awareness group for comments and edits.

           News and Information – February article will contain information about Child Care and Financial Assistance. March article will promote and provide information about Parent Involvement.  MC has agreed to create the article with information regarding the Parent Coalition.

            Transit  and Print Ads – There are two sizes of flyers 8x11 and 11x17. There was discussion about the quantity of the printed materials needed to be produced, and which sizes would be most effective. It was decided to talk to business owners to get their expertise, display space and the most effective method of publication. A distribution system will be discussed at the March meeting.  

2. Healing Field Campaign – MC Rothhorn shared information regarding an child abuse awareness event, sponsored by Child Abuse Prevention Services, will be taking place in Lansing April 23-26^th at Ferris Park located downtown near the Capital building. The current information was a news release, published February 9^th. There was discussion about what role could the GSC Public Awareness have during this event. It was decided that the new release did not have enough details about the event to make a decision about the committee involvement. It was decided that Public Awareness committee would help disseminate information about the event to other agencies within the collaboration as it became available.  MC will keep the group updated as he receives information.

Public Awareness Workgroup

Agenda  Monday, February 23, 2009 1:00 – 3:00 pm

MSU - Center for Community Economic Development Program 1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

1.  Welcome & Introductions                                        Jill Lawler

2.  Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits evaluation MC Rothhorn
3. News & Information Articles

3.     Transit ads     distribution                                     Ken Sperber

4.     Healing Field Campaign                                         MC Rothhorn

5. Michigan Defining Moment                                         MC Rothhorn                                  

6.  Lansing 150 Anniversary                                          Yvonne Phillips

2009 ~ Future Meeting Dates:  March 16, April 20, May 18, June 15, July 20, August 17, September 21, October 19, November 16, December 21

Public Awareness Work Group

Minutes - Monday, January 26, 2009  1:00 – 3:00 pm

MSU - Center for Community Economic Development Program

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC] Jennifer Lamphere [Cristo Rey Community Center] Pat Farrell [ MSU]

1. Status update

Faith Base Initiative – Yvonne was unable to attend, no update was given.       

Business tool Kits – MC Rothhorn has sent follow up contact letters to Impression Five Museum and Lansing Housing Commission.

News and Information – An article has already been added under the January heading for 2009. Jill Lawler developed an article for February about Child Care and Financial Assistance. It was suggested submit the article to members of the Quality Initiative for addition information and input.

Transit  and Print Ads – Michelle shared that four different PSA messages – Build a World with Books, Find a Playful Balance, Daily Routines and Health Check Ups - have been approved for distribution. These PSA have been published in English and Spanish language. There are two sizes of flyers 8x11 and 11x17. ECIC needs to know how these ads are being distributed. A distribution system will be discussed at the February meeting. 

Outreach – Positive comments have been received from agencies that have participated in the Food Mover events in the Lansing area. A discussion was generated on how to extract data, other than a general count of the number of people who were physically at the event, all events to measure the impact of having agencies meeting with the community face-to-face. Michelle and Yvonne will work on            developing a post card that agencies would complete after the event - sample questions that may be on the “evaluation sheet” could be:  

            Referral to your agency              What services were needed?                                                                     
            Referral to other agencies                       Which agencies:                                                                     
            Total count of people in attendance                                       

Parenting play and learn groups – Ken reported that the GSC play groups have started in the community. There are three locations: Summerplace (Thursday), Haven House (Tuesday) and Teen Willow (Monday). There groups are open for any parent to attend with their children (birth to age five). The play group s are one hour in length. Agencies that are facilitating the play group are Great Parents Great Start and Ingham County Health Department (Office for Young Children and Public Health Services). Discussions are still occurring to have a playgroup during the Food Mover events at the various locations in Lansing.

2. Kids Count – Ken Sperber reported about the press release event on January 13 at Head Start Maplehill location for the Kids Count data that pertained to Michigan. Dave Hollister [DLEG] , Renee Kennedy [ICHD] and Jane Zender were presenters during this event. There were three television station cameras, and two radio stations present to capture the information. The three speakers stayed approximately forty-five minutes after to talk to media personnel.

3. Community Event – CMAEYC is sponsoring a professional development workshop for members and community entitled Advocacy 101. The workshop will be Tuesday April 28 and the Human Services Building in Lansing. Great Start Collaborative members will present information about services and program that are in Ingham, Clinton, Eaton and Shiawassee counties. Representatives from local election districts will be part of a panel discussion on how early childhood professionals can make a difference and advocate for children and families in their community.

Jennifer Lamphere reported that there were several celebrating events around Lansing 150 Anniversary. She wondered if there were any connections to have Great Start Collaborative groups to be a part of these events. This will be added to the February agenda for discussion.

             Next meeting – Monday February 23 at 1:00 pm-3:00 pm at the MSU – Center for Community Economic Development Program 1615 Michigan Ave, Lansing 48912. 

Public Awareness Work Group

Agenda - Monday, January 26, 2009  1:00 – 3:00 pm

MSU - Center for Community Economic Development Program 1615 Michigan Ave, Lansing (Parking is available in the rear of the building)

1. Welcome & Introductions                                               Jill Lawler

 2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits MC Rothhorn
3. News & Information Articles
   
   

3. Transit Ad                                            Michelle Nicholson

4. Kids Count Data                                   Michelle                    

5. Legislative Events                                Michelle

6. New Business                

2009 ~ Future Meeting Dates: January 26, February 23, March 16, April 20, May 18, June 15, July 20, August 17, September 21, October 19, November 16, December 21

Public Awareness Work Group

MINUTES December 15, 2008

Members Present:  Jill Lawler [OYC] MC Rothhorn [Parent Coalition] Ken Sperber [GSC] Jennifer Lamphere [Cristo Rey Community Center]

 1. Status update –

             Faith Base Initiative – Yvonne was unable to attend, no update was given.        

            Business tool Kits – MC Rothhorn and Yvonne reviewed the template for the follow – up evaluation with business and faith based contacts. A form for each group has been developed. The “Feedback and Interview Form” will be implemented face-to-face or during a telephone conversation. The group reviewed the draft, suggestion for changes were made. MC will update the form and bring it to the next meeting for review

            News and Information – Food Safety article will be moved under November heading. MC will add the local contact information to the Fire Safety article. The Fire Safety article it will be the focus for December. An article has already been added under the January heading for 2009. Jill will develop an article for February about Child Care and Financial Assistance, and bring to the next meeting for review.

2. Public Awareness Business –

             Outreach – Positive comments have been received from agencies that have participated in the Food Mover events in the Lansing area. A discussion was generated on how to extract data, other than a general count of the number of people who were physically at the event, all events to measure the impact of having agencies meeting with the community face-to-face. Michelle and Yvonne will work on developing a post card that agencies would complete after the event - sample questions that may be on the “evaluation sheet” could be:  

            Referral to your agency              What services were needed?                                                                     
            Referral to other agencies                       Which agencies:                                                                     
            Total count of people in attendance                                       

            Transit  and Print Ads – Michelle shared that four different PSA messages – Build a World with Books, Find a Playful Balance, Daily Routines and Health Check Ups - have been approved for distribution.  These PSA have been published in English and Spanish language. There are two sizes of flyers 8x11  and 11x17. A distribution system will be discussed at the January meeting.

3. Community Event – Michelle Nicholson addressed that Representative Joan Bauer has schedule breakfast for public conversation on Thursdays and Saturday mornings, 9-10am a different locations through Lansing.  There was discussion if these “breakfast” session should be attended by Great Start Collaborative members. A conversation was generated about legislative events and how Public Awareness group could be involved. This will be discussed further at the January meeting

             Next meeting –at 1:00 pm-3:00 pm at the MSU – Center for Community Economic Development Program 1615 Michigan Ave, Lansing 48912.

Public Awareness Workgroup

Agenda  Monday,December 15, 2008  1–3pm

2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits MC Rothhorn
3. News & Information Articles

3. Tool Kit Evaluation form                             Michelle Nicholson

4. Follow up: Outreach                                  Michelle                        

5. Evaluation of Awareness                           Michelle

6. Set 2009 meeting dates and times            Jill

Public Awareness Workgroup

MINUTES November 17, 2008

Members Present:  Yvonne Phillips [Faith-Liaison Coordinator], Jill Lawler [OYC] Michelle Nicholson [ISD] MC Rothhorn [Parent Coalition] Ken Sperber [GSC] Jennifer Lamphere [Cristo Rey Community Center]

1. Status update –

            Faith Base Initiative – Trinity Lutheran collaborated with other churches in the area and held a faith summit.

            Business tool Kits – MC Rothhorn continues to work on updating the tool kit follow up form. MC and Yvonne will be working on the revision, and then emailing the draft to Michelle Nicholson for review.

           MC will be having a second “follow up” meeting on Wednesday November 19^th with Impression 5 administrators. Ken Sperber will join MC for this meeting. One of the focuses will be if a display for Great Start could be placed in the exhibit area of the museum.

           Another business of interest is the Black Child and Family Institute. MC will be pursing this lead.  MC has a meeting scheduled with MOPS (Mothers of Preschoolers) at Trinity Lutheran  for December 17^th.  MC will be attending the Head Start Policy Council meeting to recruit Head Start  parents to join the Parent Coalition or the Great Start Collaborative.

              News and Information – Fire Safety will be the focus for the December article. MC will follow up and research appropriate and local resources for this topic.

 2. Public Awareness Business –

             Outreach – Positive comments have been received from agencies that have participated in the Food Mover events in the Lansing area. A discussion was generated on how to extract data, other than a general count of the number of people who were physically at the event, all events to measure the impact of having agencies meeting with the community face-to-face. Michelle and Yvonne will work on  developing a post card that agencies would complete after the event - sample questions that may be on the “evaluation sheet” could be:  

            Referral to your agency              What services were needed?                                                                      

            Referral to other agencies                       Which agencies:                                                                      

            Total count of people in attendance                                       

             Transit  and Print Ads – Michelle shared that four different PSA messages – Build a World with Books, Find a   Playful Balance, Daily Routines and Health Check Ups - have been approved for distribution. These   PSA have been published in English and Spanish language. There are two sizes of flyers 8x11 and 11x17. The 8x11 size will be printed in the local magazine for Lansing area residents, “Adelante Forward”. A Spanish version of the posters continues to be developed.           

3. Community Events – Voice for Action Poverty Summit – Jennifer Lamphere volunteered at the 1^st Annual Voice for Action Poverty Summit which was Thursday November 13^th, at Cobo Center in Detroit. Gov. Jennifer Granholm and Martin Luther King III were key note speakers. There were 5,000 plus in attendance, many were human service providers, community leaders and there were high school and  college students there as well. There were two break-out session that participants could select during the Summit. The a.m. session was to hear about service programs that have been successfully sustained in other areas of Michigan. The p.m. session was organized by county so participants could network with agencies from their area and talk about services and needs.

             Next meeting – December 15, 2008 at 1:00 pm-3:00 pm at the MSU – Center for Community Economic Development Program 1615 Michigan Ave, Lansing 48912.

Public Awareness Workgroup

Agenda October 20, 2008 1:00 – 3:00 pm

NOTE NEW MEETING PLACE : MSU - Center for Community Economic Development Program

1615 Michigan Ave, Lansing
(Parking is available in the rear of the building)

1. Welcome & Introductions                                    Jill Lawler

2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits MC Rothhorn
3. News & Information Articles

3.     Communication Plan                                           Ken Sperber

4. Follow up: Outreach                                                Michelle Nicholson        

5. Follow Up: League of Women’s Voter event(s)        Ken Sperber

6. Evaluation of Awareness                                           Michelle

7. New Business                

2008 ~ Future Meeting Dates: November 17, December 15

Public Awareness Workgroup

MINUTES September 15, 2008

Public Awareness Workgroup

Agenda Monday, September 15, 2008 1:00 – 3:00 pm

Kellogg Center Rm. 6

1. Welcome & Introductions     Jill Lawler
2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits       MC Rothhorn
3. News & Information Articles

 
   4. Outreach            Michelle                 

   5. Follow Up: League of Women’s Voter event(s)                  Ken Sperber

   6. Public Awareness Orientation                      Michelle

   7. Public Awareness meeting location                 

    8. New Business

2008 ~ Future Meeting Dates: September 15, October 20, November 17, December 15  

Public Awareness Workgroup

MINUTES August 18, 2008

Public Awareness Workgroup

Agenda Monday, June 16, 2008, 1:30 – 3:30 pm

Kellogg Center Rm. 6

1. Welcome & Introductions                                         Jill Lawler
   

2. Status Updates

1. Faith Base Initiative                                     Yvonne Phillips
2. Business Tool Kits                                         MC Rothhorn         
3. News & Information Articles               

3.  Great Start Communication Tool Kit                       Michelle Nicholson

 4. Job Shadowing Event                                               Michelle                          

 5. Great Start logo                                                     Michelle

 6. New business

 2008 ~ Future Meeting Dates: July 21, August 18, September 15, October 20, November 17, December 15  

Public Awareness Workgroup

AGENDA Monday, April 21, 2008

1. Welcome & Introductions                                                     Jill Lawler

   2. Status Updates

1. Faith Base Initiative                                                      Yvonne Phillips
2. Business Tool Kits                                                          MC Rothhorn        
3. News & Information Articles                       

 3.  Great Start Communication Tool Kit                                        Michelle Nicholson

 4. Capital Regional Community Foundation (CRCF) &
Capital Area United Way (CAUW)
Request for Proposal (RFP) Summary                                        Michelle

5. ECIC Star Power event                                                              Michelle                         

6. Job Shadowing event                                                                 Michelle

7. New business

Public Awareness Workgroup

MINUTES March 17, 2008

 MSU Kellogg Ctr Rm 6

Members Present:  Ken Sperber [Great Start Collaborative], Sharlina Pye-Mack [Parent Coordinator] Jill Lawler [OYC] Michelle Nicholson [IISD] MC Rothhorn [Parent]

1. Faith Based Initiative –Michelle Nicholson reported on the faith-based per Yvonne Phillips written update. Several faith-based communities have received funding from Power of We Capacity Building grants.
1. Union Missionary Baptist Church - using funds to develop promotional materials for the “Be a Star” literacy program.
2. Family Life Baptist – website familylifebc.com, TV show
3. Faith United Methodist Church – using funds for a computer lab
4. All Nations Church - using funds toward the food pantry and neighborhood mission outreach program.
5. Eliezer Temple Church - using funds to develop and facilitate teen life skills classes.

2. Business Tool Kits –Great Start Collaborative will contract with MC Rothhorn to promote the tool kit to local businesses in the community. MC has met with OYC and has had the opportunity to be informed of past information and instruction on how to utilize the database that was developed to collect contact information and decide which businesses would be the most advantageous to present Birth to Five information.

3. News and Information Articles – March has been acknowledged as Parenting Awareness month. Prevention Network has compiled a packet for distribution within the community. It was discussed to continue to use the Parenting Awareness materials for the month of March, on the GCS website.

1. Month of the Young Child – April has been designated the month to celebrate young children. In the past the theme weeks have been based on community services that support young children and their families. National Association of the Education of Young Children (NAEYC) has changed the theme weeks to promote young children and the developmental domains, physical, social-emotional, cognitive, language and literacy. There are three documents available through the MiAEYC website. Ken will add this resource link the GSC website.
2. Many of the topics will remain the same through June on the GSC website, under articles and resources.
3. There has been the development of a Lead Coalition. Ken Sperber has been attending the meetings and will ask at a future meeting if the group would be interested in developing a partnership with Public Awareness committee to develop a display at the CADL main library for June om lead prevention.

4. MSU Service Learning Student projects – Students from MSU will be working with GSC on three media awareness projects. The topics are 1) Child Abuse Prevention, 2) Smoking during pregnancy and 3) parenting skills.  The students will be using a wide range of media and venues (digital video, paper, etc). The projects need to be completed by April 1^st 2008, and will be exhibited at an expo on that day, then will be available for GSC to use.

5. Website Resources – no changes at this time
   
   
6.   New business –
1. April has also been designated as Child Abuse Prevention month. Michelle Nicholson displayed a tool kit from the Children’s Trust Fund, which has materials available to promote awareness. There are events scheduled to help bring awareness, such as Turn on the Lights and Blue Sunday.
2. WKAR has video loop of Parenting Counts and educational segments of children’s programming that is available for use in waiting rooms at WIC or other locations...
3. There was discussion about the PSA through bornlearning.org. and Parenting Counts  about advertising on public transportation and movie theaters. IISD is exploring this further with Civitas and WKAR.
4. MC shared information regarding a theory which addresses issues of allowing for multiple ways of life and residency in the same neighborhood, in a document entitled Sharing the Wealth.

   
   

Public Awareness Workgroup

AGENDA Monday, March 17, 2008,  1:30 – 3:30 pm

1. Welcome & Introductions                             Jill Lawler
2. Status Updates
1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Michelle Nicholson
3. News & Information Articles
3. Website                                                  Ken Sperber
4. Future dates for 2008                              Jill                
   
5. Month of the Young Child                           Michelle
6. MSU Service Learning Student Projects     Michelle
7. New Business

Public Awareness Workgroup

AGENDA Monday, January 21, 2008

1:30 – 3:30 pm Kellogg Center Rm. 6

1. Welcome & Introductions                                        Jill Lawler
2. Status Updates
1. Faith Base Initiative                                      Yvonne Phillips
2. Business Tool Kits
3. News & Information Articles
3. Website                                                                   Ken Sperber
4. Future dates for 2008                                          Jill
5. Review Action Plan Agenda (Strategic Plan)              Michelle Nicholson
6. Additions
   
   

Public Awareness Workgroup

AGENDA Monday, November 19, 2007

1:30 – 3:30 pm
Kellogg Center Rm. 6

1. Welcome & Introductions                                               Jill Lawler
2.  Status Updates
1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles
3. Speakers Bureau    - follow up                     Jill
4. Website                                        Ken                   
5. New Business                          
6. Next Meeting topics:
   

2007 ~ Future Meeting Dates:  Dec. 17? 

Public Awareness Workgroup

AGENDA - Monday, Oct. 15, 2007

1:30 – 3:30 pm  Kellogg Center Rm. 6

1. Welcome & Introductions     Jill Lawler
2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles

5. New Business             

6.  Next Meeting topics:

2007 ~ Future Meeting Dates:  Nov. 19, and Dec. 17. 

Public Awareness Workgroup

MINUTES - Monday, Sept 17, 2007

1:30 – 3:30 pm  Kellogg Center Rm. 6

Members Present:  Pat Farrell [MSU Outreach], Ken Sperber [Great Start Collaborative], Sharlina Pye-Mack [Parent] Jill Lawler [OYC] Michelle Nicholson [ISD] Diana Torrez-Hrit [CAYA] Yvonne Phillips [Faith-Liaison Coordinator]

1. Faith Base Initiative –Yvonne Phillips and Michelle Nicholson have worked on a list of faith base communities outside of Lansing city limits, yet still within Ingham County to make contact about information about early childhood education information.

      Yvonne had a unique opportunity to   meet the producer of Jesse Jackson’s television/radio broadcast show. The producer seemed interested in the Faith -      Initiative and collected contact information about the Great Start Collaborative.

2. Business Tool Kits – OYC has created a database with assistance from Ken Sperber, Yvonne Philips and Michelle Nicholson. This database is available to collect contact made in regards to faith-base and business contacts.

3. Monthly Awareness Articles –November’s topic to be Safe Housing for Young Children. Jill Lawler has made contact with Southside Coalition and Allen Neighborhood Center about current information they have available. Consumers Energy, Greater Lansing Housing Coalition and Habitat for Humanity were other agencies suggested that may have additional information. December’s topic will be Children’s Safety during the Holidays. Sharlina Pye-Mack will contact the Lansing Safety Council and National Safety Council for additional information and resources.

4.        Create a Speakers Bureau – OYC submitted a revised form of application for the P.A. committee to review, after discussion last month. Pat Farrell offered her office as a contact for agencies that have completed the form. Julie Crowgey will enter the contact information into an Excel type spread sheet. This information will be made available to GSC members.

5. Website Resources – Public Awareness was able to view www.Migreatparents.org website. The following changes/updates were made: spartanyouth.msu.edu was added as a resource to the Community Resource page, Care Free Medical Inc Clinic was added to the Health page and Jill Lawler will verify through Natasha Davidson to update ICHD contact numbers are correct, Bright Futures program was deleted as that program funding was discontinued, preschool.lansingschool.net was added to the Childcare page, and Ken Sperber will continue to update and make changes to the Parenting page.
   
   
6. PSA – Jill Lawler have received acknowledgement from the Lansing School District Media Supervisor, Ben Starks about editing and adding updated contact information on current Great Start Collaborative PSA. Jill and Mr. Stark will confirm mid October what his high students will or will not be able to do, and a timeline will be discussed. There was discussion about other media sources for the GSC information. There was discussion that the Greater Lansing Parents newsletter insert has changed to title to MichingaMoms.com. Sharlina had had a contact with Greater Lansing Parents editor and will follow up with MichganMoms.com as another avenue for PSA.

7.        New Business – Michelle gave dates of up coming conferences, workshops and/or meetings that involve members of the GSC:
      September 24^th Capital Area Case for Children at the Kellogg Center 10:00-11:14 am
      October 11^th Cosmic Collaboration ECIC Operations Committee at Cranbrook Institute in Bloomfield Hills 5:00-9:00 pm
      October 26^th Flint mini-conference Computer/Technical Assistance 9:00-12:00 pm
      November 13^th Michigan Early Childhood Challenge at Kellogg Center 8:30-4:00pm
      November 26-28 ECIC Grant Technical Assistance in Grand Rapids

 
Diana Torrez-Hrit has submitted her letter of resignation from CAYA. Diana has agreed to  continue to work with the Public Awareness group.

Public Awareness Workgroup

AGENDA - Monday, Sept 17, 2007

1:30 – 3:30 pm  Kellogg Center Rm. 6

1. Welcome & Introductions                                               Jill Lawler
2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles
3. Great Start PSA                                Michelle Nicholson
4. Speakers Bureau    - follow up                     Jill

5. Website Resources                                           Ken

        Review sections of www.migreatparents.org website    

   6. New Business                         

   7.  Next Meeting topics:

Public Awareness Workgroup

MINUTES August 20, 2007

Members Present:  Pat Farrell [MSU Outreach], Ken Sperber [Great Start Collaborative], Sharlina Pye-Mack [Parent] Jill Lawler [OYC] Michelle Nicholson [ISD]

1. Faith Base Initiative –  written Report distributed at Birth to Five meeting

2. Business Tool Kits – OYC continues to attend community-based business and organizations presenting Tool Kits options for their employees. Lori Brasic, Ken Sperber, Yvonne Philips and Michelle Nicholson met to organize database that was created to track the business contacts.

3. Monthly Awareness Articles –September will be Safe Sleep.  There will be a safe sleep display at the CADL Main branch location (downtown Lansing). Michelle Nicholson will inform OYC when to contact Nicole Wells, CADL Main Branch Youth Librarian to arrange display set up. October will be Car Seat Safety. Jill Lawler will check for updated information. There was discussion for November’s topic to be Safe Housing for Young Children.

4. Community Conversation – Ken Sperber presented information in regards to the 2007 Report on the Well-being of Ingham County’s young Children and Their Families. Time was allotted after the presentation for suggestion of strategies for the Great Start Collaborative:

            • Are we, as a community, okay with the trends that these data represent?
            • What community goals/strategies do we need to help our youngest citizens?
            • What assets in our community do we have that can help?
            • What gaps do we need to address?
            • What partnerships need to be built?
            • What systems changes are needed to help?

5. Create a Speakers Bureau – OYC submitted a form of application for the P.A. committee to review, after discussion last month. The form will have additional topics listed; also Great Start logo will be added. Discussion will continue on how the Public Awareness will use the Speaker’s Bureau and how information on the complete applications will be organized. Jill Lawler will make suggested changes to form for the P.A. committee to review.

6. Website Resources – Public Awareness will look at Ingham County Great Parents website during the next meeting and decide which contact information needs to be updated and follow through will contacting the agency involved.
   
   
7. PSA – Jill Lawler reminder the committee of a prior conversation with Lansing School District Media Supervisor, Ben Starks about editing and adding updated contact information on current Great Start Collaborative PSA. The committee agreed that revisiting the conversation with Mr. Stark would be appropriate. Jill Lawler will contact Mr. Stark.

New Business –Michelle Nicholson shared a website: www.1800EarlyOn.org in which a 30 second PSA is available for viewing.

Public Awareness Workgroup

AGENDA - Monday, August 20, 2007

1:30 – 3:30 pm  Kellogg Center Rm. 6

1. Welcome & Introductions                                               Jill Lawler

2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles Diana Torrez

3. Status of Young Children report                        Michelle Nicholson

                                                             Ken Sperber

4. Speakers Bureau    - follow up                     Jill

5. Website Resources                                           Ken

       It is that time of the year to look at your district's section of the

                migreatparents.org website to see if it needs updating

6. New Business  PSA                                                     Michelle

          Early On® Public Awareness is pleased to share the Early On®

                Michigan PSA on www.1800EarlyOn.org <http://www.1800earlyon.org/>  or

                www.michigan.gov/earlyon <http://www.michigan.gov/earlyon> . (Versions

        available in English and Spanish.)

     7.  Next Meeting topics:

2007 ~ Future Meeting Dates:  Sept. 17, Oct. 15, Nov. 19, and Dec. 17. 

Public Awareness Workgroup

Public Awareness MINUTES  - July 16, 2007

Members Present:  Pat Farrell [MSU Outreach], Ken Sperber [Great Start Collaborative], Sharlina Pye-Mack [Parent] Jill Lawler [OYC] Elaine Williams [MSU FCE] Yvonne Phillips [Faith-Liaison Coordinator]

1. Faith Base Initiative – Follow-up and distribution of Health Newsletter from WKAR are being distributed to faith-based contacts already established.

2. Business Tool Kits – OYC continues to attend community-based business and organizations presenting Tool Kits options for their employees. Lori Brasic will be attending meeting with CAYA Wednesday July 18^th.

3. Monthly Awareness Articles – It was discussed that the themes and topics posted on www.cacvoices.org under GSC page will remain as the focus for each month. GS Collaborative agencies will provide updated information as needed, to be reviewed by the P.A. committee. September will be Physical Health, with a focus on Play and Exercise. October will be Physical Health, with a focus on Car Seat Safety.

4. Create a Speakers Bureau – OYC submitted a form of application for the P.A. committee to review. After reviewing the form another discussion was generated about the “purpose” of the Speakers Bureau. Discussion was generated to have a brief description or mission of what the “early childhood speaker’s bureau” is. It was decided that instead of asking individuals to present information, the need may be met better by agencies that currently provide this service. P.A. committee will brainstorm a list of agencies that currently provide public presentation in the community. It was agreed upon that each P.A. member will independently brainstorm and create a list of agencies and topics to be discussed at the next P. A. meeting. Jill Lawler will work on a different form which would be agency specific, instead of individual specific for the P.A. committee to review.

5. Website Resources – Ken reported that the most current version of the Ingham Community Report has been posted at the website.  The final copy will be posted there as well.  It was suggested that we look at a way to allow feedback on the Community Report via the website.
                                 - The group reviewed the parenting article themes for July, August and September and noticed the link in the "Early Play and Exercise"
   needed updating.  Jill will send Ken the updated link to revise.
   
   
6. Great Start educational commercials – It was suggested that this idea should be forwarded to the Kindergarten Transition Committee.

7. New Business – Pat Farrell shared that MSU and Lansing School District have received a four-year grant from the University of North Carolina-- Frank Porter Graham Institute. The focus will be on improving the academic achievement of boys of color, from ages 3 to 8 years. The planning process for this grant will take place this fall. 

                - Elaine Williams had an opportunity to have a discussion with someone       from Comcast about purchasing “air” time for GSC PSA information. Based on       the conversation last month about purchasing media presentation slides at local       movie theaters, Elaine thought that Comcast slots would have a wider audience.       It was decided to table this topic until the next meeting.

                        - The Public Awareness group has an opportunity to suggest a question for             the candidates for the Lansing City Council for the upcoming League of             Women Voter's Voters' Guide. The question the group suggested was: What role             should the City take in supporting families with young children?

Future Meeting Dates:  Aug. 20, Sept. 17, Oct. 15, Nov. 19, and Dec. 17. 

Public Awareness Workgroup

AGENDA Tuesday, July 16, 2007, 1:30 – 3:30 pm

MSU Kellogg Center Rm. 6

1. Welcome & Introductions                                               Jill Lawler
   
   
2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles Diana Torrez
   
   
3.  Speakers Bureau    - follow up  form/survey                   Ken Sperber
4.   “Big Name” Champion discussion                        Michelle Nicholson
5.   Website Resources                                     Ken
6.   Great Start educational commercials               Jill
   
7.   New Business 
   
8.   Next Meeting topics:

Public Awareness Workgroup

Public Awareness Work Group

MEETING NOTES  June 19, 2007

Members Present:  Pat Farrell [MSU Outreach], Ken Sperber [Great Start], Sharlina Pry-Mack [Parent Liaison] Jill Lawler [OYC] Elaine Williams [ MSU FCE]

1. Faith Base Initiative – PSA’s have been approved for radio stations 96.5 FM and WWSJ Radio Joy 1580 AM

2. Business Tool Kits – OYC continues to attend community-bases business organization presenting Tool Kits options for their employees.

3. Monthly Awareness Articles – It was unsure if  July and August articles need to be developed, or if the articles are already completed.

4. Radio/Television – Contact has been made with Ben Stark, instructor at the Hill Center for Academics and Technology with the Lansing School District. Mr. Stark stated his class would be able to assist in editing the PSA’s audio examples and add current contact information for the Great Start collaborative.

5. Create a Speakers Bureau – After discussion there was agreement that this would be a benefit. It was decided the list would be generated from current members of Birth to Five Collaborative and CMAEYC (Central Michigan Association of the Education of Young Children) members. A form/survey will need to be developed that each person who is interested on being the Speakers Bureau would need to complete. Jill Lawler will create this form and bring to the next meeting.

6. Big Name Champion – This item was tabled until the next meeting.

7. Website Resources – Michelle received a report about the MI Great Parents website utilization.  In the most recent ten months (7/2006 – 5/2007) the Ingham website has received 1,987 visits.  This is up from 1,326 visits in FY2005 and 1,688 visits in FY2006.  Ingham County website visits indicate the 2nd highest usage in the State.
   
   
8. New Business – Discussion developed about the option of producing Great Start Educational commercials, or Born Learning video clips that could air on the school cable stations. It seems that the school district cable stations re-run school events during the summer months and may be “open” to having new material to run during the summer months. This will be additional discussed at the next meeting.

Future Meeting Dates:  Aug. 20, Sept. 17, Oct. 15, Nov. 19, and Dec. 17. 

Public Awareness Workgroup

POWER OF WE / GREAT START COLLABORATION

Birth To Five Sub Committee ~ Public Awareness Work Group

Agenda Tuesday, June 19, 2007, 1:30 – 3:30 pm

Kellogg Center Rm. 6

1. Welcome & Introductions                                               Jill Lawler
2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits Jill
3. News & Information Articles Diana Torrez
   
3.    Radio/Television - Update                       Jill
4.   Create a Speakers Bureau                             Ken Sperber
5.   “Big Name” Champion discussion                        Ken
6.   Website Resources                                     Ken
7.   New Business 
   
8.  Next Meeting topics:

2007 ~ Future Meeting Dates:  July 16, Aug. 20, Sept. 17, Oct. 15, Nov. 19, and Dec. 17. 

Public Awareness Workgroup

Minutes Wednesday, May 21, 2007, 1:30 PM to 3:30 PM, Kellogg Ctr Rm #6

Members Present:       Pat Farrell–MSU Outreach and Engagement, Jill Lawler–OYC, Michelle Nicholson–Ingham ISD, Ken Sperber–Great Start Collaborative, Sharlina Pye-Mack – Parent Liaison/Great Start Collaborative, Yvonne Phillips – Faithbase Liaison for the Great Start Collaborative and City of Lansing, and Diana Torrez-Hrit-CAYA

WELCOME & INTRODUCTIONS

No new report.

BUSINESS TOOKITS

Jill and Lori are working on engaging other business leaders to present the toolkits.  At the Rob Gunewald event they were able to connect with two more interested business leaders in addition to an invitation to present at the June 2007 CAYA Board of Directors meeting.  OYC has contacted 8 businesses as a follow up to Bill Millett’s presentation, and also made plans to attend future Lansing Chambers of Commerce Mixers in order to meet with more business leaders. 

FAITH-BASED TOOLKITS

To date Yvonne has engaged with 20 different faith-based organizations.  These organizations are receptive to Yvonne’s presentation and the resources that are being provided.  These resources include the monthly topic brochures and other printed materials that relate to the topic, OYC yellow pages, and information regarding parent workshops in the local area.  The churches are interested in additional parent resources and workshops. 

A discussion was held regarding the lack of money for trained professionals and programs in our area that work with the various components of parent education; such as workshops, classes, and home visits.

NEWS & INFORMATION ARTICLES

This month’s Great Start Collaborative topic is Asthma.  The brochure that was used was “Asthma Triggers Checklist” that was printed by the EPA.  We were given permission to adapt it and we added information regarding the Healthy Homes University as the local contact for our county.  In addition to the brochures and bullets, we were given permission to set up a display at the Main Library downtown.  Diana and Nancy Bujold used resources and materials that were provided to the Great Start Collaborative by Healthy Homes University, Mid-Michigan Asthma Coalition, and the American Lung Association.  Pictures were shared regarding the display.  It was suggested that next time we have a display up at the public libraries, that we should include the Great Start Collaborative logo.

June 2007 topic is lead poisoning prevention and awareness.  Diana contacted the Lead and Healthy Homes section of the state of Michigan Department of Community Health and did hear back from them.  So we got permission to use the brochure “Is Your Child Safe From Lead Poisoning – Learn How to Protect Your Family” from the State of MI website at www.michigan.gov/leadsafe.  We have ordered 250 and are in the process of obtaining more.  We will continue our efforts to connect with our contact at the Lead and Healthy Homes sections to gather more resources for the families, churches, and businesses in our area.

PUBLIC AWARENESS WORKPLAN

The work plan that was created at the June 2005 Birth to Five Subcommittee Retreat was reviewed to see if the goals were still appropriate and if there was any needed changes or additions.  There were changes and adjustments made and they were added on the work plan in italics.  These changes will be reviewed at a future Birth to Five meeting for input.

RADIO/TELEVISION CONNECTIONS

As far as outreach, we are doing well with print media; however we would like to expand our efforts via local radio and television.  Some radio stations have been identified and will be followed up by committee members:

Diana:  Spanish stations on AM and LCC
Jill:  Ben Stark of Hill Vocational
Sharlina:  Radio 99.7
Yvonne:  Joy 1580 AM (gospel)

WEBSITE RESOURCES

Ken showed how the translated articles were being displayed at http://www.cacvoices.org/birthtofive  in the Parenting Articles section of the website.  Ken reported and showed that the Training section includes updated lists of local State and regional early childhood professional development opportunities.  Rob Grunewald’s slide presentation on “Early Childhood Development: Economic Development with a High Public Return“ is now also available on the website in the Training section.

NEW BUSINESS

Rob Grunewald presentation was held this past Thursday on May 17^th, 2007 from 3 p.m. to 5 p.m. at the Radisson Hotel in Lansing.  There were about 30 people who attended.  CAUW was a sponsor and invited the CAUW Board, their top 30 Businesses that contribute to CAUW, and Community Impact Committee. 

PA committee members are looking for “Champions” to support the Great Start Collaborative.  Two potential business leaders were discussed and those who have contact with them will get in touch to see if they would like to learn more and support our GS collaborative.

NEXT MEETING

Our next meeting is scheduled for Monday June, 11^th, from 1:30 p.m. to 3:30 p.m. at the Kellogg Center, Room 6.  Anyone who wants more information is encouraged to contact Jill Lawler at 887-4540 or jlawler@ingham.org.

Public Awareness Workgroup

AGENDA - Public Awareness Workgroup - Monday, May 21, 2007

1:30 – 3:30 pm, MSU Kellogg Center Rm#6

1. Welcome & Introductions                                               Jill Lawler

2. Status Updates

1. Faith Base Initiative Yvonne Phillips
2. Business Tool Kits - Feed back Michelle Nicholson
3. News & Information Articles Diana Torrez

3. Public Awareness Work Plan - review               Michelle

4. Radio/Television Connections                     Michelle

5. Website Resources                                     Ken Sperber

6. New Business  

     7.  Next Meeting topics:

Public Awareness Workgroup